Portrait of Jared Berryman

Jared Berryman

Marketing Builder — brand, websites, campaigns, and the content that makes them work.

I take marketing from idea to execution. Founder of four companies across 13+ years, I've built the whole stack — not just run one channel. Everything on this page I built or ran myself.

Built From Scratch

The Door Fixer

I founded and built this company from zero — brand, positioning, website, and the customer-acquisition engine behind it. It runs today as a profitable operating business serving DFW and beyond.

  • Brand & messaging
  • Full website
  • Google Ads engine
  • Conversion & call tracking
  • Lead automation
thedoorfixertx.com
Screenshot of The Door Fixer website homepage, showing the brand, hero headline, and a call-to-action to book a door repair

Selected Case Studies

Screenshot of the bumper repair lead engine case study page with a chart of leads over 7 months and Dallas vs Denver cost-per-lead stats

2,720 leads · ~$20 CPL

Repeatable Lead Engine — Bumper Repair, 2 States

The same Google Ads playbook run in Dallas and Denver, tracked over 7 months. The second market landed within two dollars of the first — proof it's a repeatable system, not a fluke. I also designed and built this case-study page itself.

Read the case study
Screenshot of the personal injury law YouTube advertising case study, showing a video ad thumbnail and cost-per-call metrics

~$80 per qualified call

Video That Converts — Personal Injury Law

A YouTube Ads program for a Philadelphia PI attorney, targeting accident victims higher in the funnel than search. I wrote the ad scripts, directed the creative, and ran the media. Lead quality trailed only referrals; close rates 15–20%.

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Screenshot of the foundation repair case study, showing paid media campaign performance charts and A/B tested video ad thumbnails

Leads under $150 in a $220–400 market

Outperforming the Market — Foundation Repair

Split YouTube campaigns across custom-intent, in-market, and competitor audiences plus Performance Max, with A/B-tested video. Beat typical market lead costs by building on video most local competitors weren't using.

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What I Do

  • Brand strategy & identity
  • Website design & build (v0/Vercel, HighLevel, WordPress)
  • Copywriting (technical & general)
  • Video scripting & production direction
  • Paid media (Google, YouTube, Meta, Microsoft)
  • Analytics & conversion tracking (GA4, GTM, CallRail)
  • AI-accelerated content + custom Claude integration
  • Agency & vendor management
  • Fully bilingual (English/Spanish)
Built with v0